How do I tell whether a food is a UPF- ultra processed confusion.
Jun 05, 2025
How to Spot an Ultra-Processed Food (Without Losing Your Mind or Your Budget)
You’ve probably heard the term ultra-processed food (or UPF) thrown around a lot lately—on Instagram, in documentaries, and even on food packaging. But what does it actually mean? And how do you tell if something is a UPF when you’re standing in the supermarket with a trolley to fill and dinner to make?
The short answer is: it’s complicated. Even among health professionals and scientists, there’s some disagreement. And while there is an official definition, it’s not always helpful in real life.
So let’s break it down—and talk about how you can make informed, sustainable food choices without obsessing over every bite.
The Official Definition: What Does “Ultra-Processed” Actually Mean?
The term “ultra-processed food” comes from the NOVA classification system, which puts food into four categories based on how much processing it has gone through. According to NOVA, Group 4 (ultra-processed) foods are:
"Formulations of ingredients, mostly for industrial use only, typically created by a series of industrial processes. They usually contain little or no whole food and are high in additives like preservatives, colourings, flavourings, emulsifiers, and sweeteners."
In other words, these are foods that you couldn’t make at home—even if you had all day and a very well-stocked kitchen.
But What Does That Actually Mean in Real Life?
Here’s the problem: while the NOVA scale is useful for researchers, it’s not much help when you’re deciding between two brands of bread in Tesco. The truth is, ultra-processed foods exist on a spectrum—and so do our lifestyles, budgets, and needs.
Let’s be honest: most of us will eat some UPFs. In fact, research suggests that around 50–60% of the average UK adult’s calorie intake comes from UPFs. And while reducing that is a worthwhile goal, it’s neither helpful nor healthy to panic about every ingredient list.
Why This Matters for Gut Health
So why does it matter if something is ultra-processed?
The concern is that diets high in UPFs have been linked to inflammation, poorer metabolic health, and a less diverse gut microbiome. This is partly because they often lack fibre and nutrients, but also because of the additives and altered fats they contain.
Some of the common ingredients in UPFs include:
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Emulsifiers (e.g. soy lecithin, mono- and diglycerides)
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Preservatives (e.g. sodium benzoate, potassium sorbate)
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Colourings and flavourings (even “natural” ones)
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Sweeteners (e.g. sucralose, aspartame)
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Modified starches and protein isolates
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Structurally altered oils and fats (like partially hydrogenated vegetable oils)
But the presence of one or two of these doesn’t necessarily make a food bad. It’s about patterns over time, not isolated ingredients.
How to Spot a UPF When You’re Shopping
If the NOVA definition feels too abstract, here are some practical tips you can use:
Check the Ingredients List
If the list is long, contains lots of unfamiliar or artificial-sounding words, or includes things you’d never use at home (like maltodextrin or modified starch), it’s likely ultra-processed.
Ask Yourself: Could I Make This at Home (in Theory)?
You don’t have to actually make it yourself—but if you could, using store-cupboard ingredients, it’s probably not ultra-processed. Think oatcakes made from oats, oil, salt, and water vs. snack bars full of isolates and additives.
Don’t Just Look at the Nutrition Panel
A food can be high in fibre, low in fat, or fortified with vitamins and still be ultra-processed. The ingredients are a better clue than the claims on the front of the pack.
The Grey Areas: Not All UPFs Are Equal
Here’s where it gets interesting. Imagine this:
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You’re choosing between a plain white baguette (short list of ingredients) and a seeded wholemeal loaf that includes emulsifiers and stabilisers. Which is better?
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You make a chilli at home but use a jar of tomato-based sauce to save time. Does that “cancel out” the benefits of the meal?
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You snack on a shop-bought hummus and veg wrap. It’s technically ultra-processed—but it’s got fibre, plant protein, and you didn’t skip lunch.
These are real-life scenarios. And they highlight something important: context matters.
Sometimes, a food that’s technically UPF is still a better option than skipping a meal or reaching for something with less nutritional value. Sometimes, the overall meal matters more than the individual ingredient.
It’s Not About Perfection—It’s About Progress
At Gut Science Wellness, I don’t believe in fear-based food messaging. Your gut health—and your overall health—isn’t made or broken by one sandwich. It’s shaped over time, by the general direction of your choices.
Here’s what I recommend instead of obsessing over UPFs:
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Focus on adding more fibre to your meals—fruits, vegetables, legumes, whole grains.
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Increase your plant diversity—aim for 30 different plants a week if you can.
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Use smart shortcuts—like frozen veg, tinned beans, or spice blends.
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Be kind to yourself. Food is about nourishment, but also about joy, culture, convenience, and connection.
Remember: your gut microbiome is incredibly resilient. It can bounce back quickly with the right fuel, and diversity matters more than purity.
The Bottom Line
Yes, UPFs are something to be mindful of. But no, you don’t need to overhaul your life or go broke trying to avoid every trace of an emulsifier.
Instead, build your awareness, look for small wins, and trust that progress—not perfection—is the path to better health.
And if a ready-made sauce or a slightly processed wrap helps you cook more often or eat more veg—your gut will probably thank you for it.